Prices open at just under £15,000 for this base petrol-powered One. What does that buy you in terms of equipment? Well, for the sake of argument, let's assume that you're one of those vanishingly rare people likely to walk into one of the company's dealers and hand over the asking price for an entry-level MINI One variant with no options at all. Although the badge on the back, the smaller wheels and the non-contrasting roof won't fool your friends into thinking you drive a Cooper, your 'One' will nevertheless come with front foglamps, daytime running lights, power heated door mirrors, air-conditioning, Bluetooth connectivity, power mirrors, a keyless starting system, a trip computer, the MINI central display with illuminated ring and a decent quality DAB stereo featuring both aux-in and USB sockets. Not bad.
Safety-wise, in addition to ABS anti-lock brakes, electronic brake force distribution, cornering brake control with brake assistant, the driving stability control system in the MINI includes a drive-off assistant, brake dry function, fading brake support and dynamic traction control (DTC). This system permits controlled slip at the drive wheels so moving away on loose sand or deep snow is a bit smoother. There are front and side airbags as well as curtain airbags for the front and rear seats, automatic passenger airbag deactivation and front and rear ISOFIX child seat mounts.