Audi says that this fourth generation A8 signals the beginning of a new design era for the entire brand. The front end with its wide, upright Singleframe grille and the fluid, muscular body both aim to convey power, elegance, sophistication and modernity. As before, two bodystyles are available, the 5.17-metre 'standard' version and the A8 L, which has a 13cm-longer wheelbase. Space is often considered to be the ultimate luxury, and compared to its predecessor this MK4 A8 has grown substantially in length in both body styles. Occupants can also now relax in even more sublime surroundings, with every detail radiating superlative bespoke quality - from the perforation in the seat upholstery to the electrically opening and closing shutters on the air vents.
The most sought-after seat in the new Audi flagship model could quite possibly be the rear left - the optional relaxation seat in the A8 L that comes with four different adjustment options and a footrest. In this seat, the passenger can warm and massage the soles of their feet on a unit with multiple settings incorporated into the back of the front-passenger seat. Up-front, the instrument panel is largely free of buttons and switches. At its centre is a 10.1-inch touchscreen display which, when off, blends almost invisibly into the high-gloss black surround thanks to its black-panel look.