As before, there's a choice of either three or five-door bodystyles. Expect Mk7 model Fiesta pricing to start at around £13,000 for entry-level 'Style' models, but most private customers will buy in at the mid-range 'Zetec' level that starts at just under £15,000. Beyond that, there are 'Titanium', 'Titanium X', 'ST-Line', 'ST-Line X' and 'Vignale' specification options. Plus 'Zetec' and 'Titanium' models can be ordered with a 'B&O Play' audio system upgrade. And of course, you can talk to your dealer about the sporty 'ST' version and the Fiesta 'Active' variant that offers SUV styling cues that target the growing Crossover market.
Whatever your choice, you'll be offered some up-scale equipment options, examples including an openable panoramic glass roof. There's sophisticated safety too, including a Pedestrian Detection system that can even prevent collisions at night. And 'Active Park Assist' with brake interventions to prevent low-speed collisions when parking hands-free. As for standard equipment, even base models get features like air conditioning, Bluetooth, an 'Emergency Assistance' system and a 6-speaker stereo.