Value. That's a really tough one to assess in the context of the i3. Prices start at just over £31,000 for the standard all-electric model once you've taken into account the generous £2,500 government-funded Plug-in car grant. That's a sum you could easily pay for a pokey diesel version of a similarly-sized premium badged model like an Audi A3 or a Mercedes A-Class. There's a £1,000 premium to pay if you want the sportier 'i3s' variant. Sadly, there's no longer the option of adding in a little 'Range Exender' petrol engine.
Full-LED headlights are standard, joining heat protective green tinted glazing, auto headlamps and wipers, Park Distance Control rear parking sensors, LED tail lamps, an alarm, power-folding mirrors and of course a standard charging cable, this one 5m in length.
Inside, there's air conditioning that you can, if you wish, set with a timer to pre-condition the cabin prior to your departure. Plus you get cruise control with a speed limiter, heated front seats and a multifunction leather-trimmed steering wheel. In addition, there's the 'Drive Performance Control' system that, via 'ECO PRO', 'ECO PRO+' and 'Comfort' modes, allows you to alter throttle response, steering feel and gearchange timings from the standard auto transmission, all of it better suiting the way you want to drive.